MUMBAI: Driving bundled frozen food varieties creators are supposed to be changing their item blend to incorporate more vegan choices. The change is in line with the fact that vegetarian frozen snacks are more popular than non-vegetarian options.
A report by Godrej on India's eating designs uncovers some facts of both vegan and non-veggie lover frozen food sources across geologies. According to the report, vegetarian and non-vegetarian frozen snacks increased in all four geographic zones—north, south, east, and west. However, vegetarian frozen snacks gained the most popularity in north India (51 percent of respondents). Then again, non-veggie lover frozen snacks inclination saw greatest expansion in east India (39%) and south India (38%).
The majority of respondents (45%) concurred that vegetarian frozen snacks are on the rise. The expansion in utilization of non-vegan snacks, then again, was affirmed by a lesser number (34%).
Lisa Suwal, CEO of Prasuma, says that because people live busy lives, they don't have a lot of time and are trying to find ways to make their market purchase routines better. If one somehow managed to take a gander at created nations, metros particularly, frozen food varieties are consolidated in 80% of feasts that are cooked at home. Suwal stated, "It means you don't have to rely on a fresh market visit every day."
According to multiple reports, frozen foods section in India is growing and is expected to grow even further.