Overtaking the well-known antibiotic Augmentin, diabetes medications Mixtard and Glycomet-GP re-entered the top five selling brands in the over Rs. 2 lakh crore pharma retail market. Throughout recent months, as the nation was experiencing influenza and Coronavirus, the anti-toxin had enrolled significant development and, surprisingly, arose as the biggest selling brand in February. For a number of years, it had surpassed Human Mixtard, the established market leader in antidiabetic therapy.
With sales of Rs 76 crore and Rs 73 crore, respectively, Mixtard regained the top spot last month, followed by Glycomet-GP. Generally speaking, April saw a 11% development with deals of Rs 17,799 crore, as indicated by most recent information separated from statistical surveying firm IQVIA.
Since January, sales of the antibiotic Augmentin had increased, and during the flu and viral season in the country in February and March, it rose to the top spot. It should be noted that Augmentin, a combination of amoxicillin and clavulanic acid, is used to treat viral infections as well as bacterial infections. Foracort came in third place with sales of Rs. 68 billion, and the antibiotic Augmentin fell to fourth place with sales of Rs. 59 billion. Respiratory issues appear to have troubled a few people.
The respiratory, anti-infective, vaccine, and pain medication therapies were the primary market drivers among therapies. According to the data, respiratory and anti-infectives saw the highest month-over-month growth of 29% and 25%, respectively, down from the previous levels of 50% for both in March. In addition to Augmentin, Calpol and Monocef showed the greatest growth in March.
Homegrown organizations hold a greater part portion of 83% in the pharma retail market, while the excess 17% is held by multi-nationals. Homegrown organizations have reliably beated MNCs for the beyond a year, an expert from Motilal Oswal said. He added that the pharma retail market was outperformed by Mankind (19%), Alembic (18%), JB Chemicals (18%), Macleods (16%), Cipla (15%), Alkem (14%) and Ajanta (14%) among the top 20 companies.